Thursday, August 22, 2013

Box Office Predictions: Madras Cafe

Two years after Force, John Abraham is returning in a solo action avatar with Madras Cafe. This time around he is producing the film as well while reuniting with Vicky Donor director Shoojit SircarMadras Cafe has an altogether different stage and setting though as it is set as an intriguing dramatic action thriller.
Box Office Predictions : John Abraham in Madras Cafe Movie Stills
John Abraham in Madras Cafe Movie Stills
The film’s promos indicate that an exciting affair in the offering though to begin with, the target audience is upmarket multiplex crowd. This isn’t one of those ‘masala’ action affairs where gentry is expected to clap and whistle. Instead, action is a part of a narrative which should cater primarily to those who have followed and appreciated cinema of this genre coming from Hollywood.
This means that from critical acclaim perspective, the film should see a Thumbs Up. Also, while one doesn’t expect horde of audience stepping into auditorium from the very first show, it should see a good escalation in the evening and then during the weekend owing to target audience footfalls.
The film would primarily see a comparatively larger multiplex presence since a large share of the single screens would be occupied by  Chennai Express and Once Upon Ay Time In Mumbaai Dobaara!.

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